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Rousey Apparently Not “Too Violent” for Walmart, Walmart Still Carrying Her Book

AJ Camacho

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Multiple MMA media outlets are reporting that Walmart is refusing to sell Ronda Rousey’s book, “My Fight/Your Fight”, due to Ronda Rousey being “too violent”. The claim is not only vague but bizarre considering that Walmart.com is currently accepting pre-orders for the book. When I reached out to Walmart, they made it clear that they did not have any plans to pull the book from distribution.

“We have been preparing for the release of Ronda Rousey’s book My Fight, Your Fight since September 2014. It is available for pre-order now on Walmart.com: http://www.walmart.com/ip/42412095.” – Danit Marquardt (Walmart spokesperson)

When I looked further, all of the MMA media articles cite the same Page Six article by writer, Richard Johnson. In Johnson’s article he claims, “Walmart — the largest seller of guns and ammo in the country — is refusing to sell a book by cage-fighting cutie Ronda Rousey on the grounds that she’s too violent.”

The claim is made without any reference to a statement from Walmart or even a citation from a preceding article. The idea, seemingly materializing out of the ether, is then the basis for Johnson to rail against Walmart shoppers as “mouth breathers” but not before chiding Walmart for a tenuous hypocrisy of selling firearms but refusing to sell books. Page Six even cajoled a response from the book’s publisher, Judith Regan where she stated, “I’m shocked, shocked to discover that censorship is going on in America!”

It’s unclear what Johnson’s motivation is in making this claim, as there doesn’t seem to be any direct connection between Richard Johnson and Judith Reagan. However, not every book carried by Walmart is gifted precious retail space in the store. As Walmart spokesperson, Danit Marquardt, explained to me, there are many variables that are considered when Walmart chooses items for their customers. Though the book is not currently planned to be carried on the shelves it can still be ordered online and picked up at the store. Additionally, the choice to place an item on store shelves is a dynamic decision that can change based on the demands and wishes of Walmart’s customers.

“When the book is officially released on May 12, customers interested in purchasing it in one of our Walmart stores can use our site-to-store feature where they purchase online and pick up in their local store.” – Danit Marquardt (Walmart spokesperson)

It’s difficult to know where this notion of Rousey being too violent came from. Could this all be a PR stunt to stir up faux outrage so that the MMA community can pressure Walmart to put the book onto its shelves? Possibly, but that idea is as baseless as the initial claim that Ronda Rousey’s book was too violent for Walmart.

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*WATCH* DaveNoseMMA – Aljamain Sterling Knockout Aftermath

Harry Davies

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In this video, MMA Latest’s Dave Noseworthy shares his thoughts on Marlon Moraes’ brutal knockout of Aljamain Sterling that took place this past weekend at UFC Fresno.

Check out Dave’s thoughts below:

 

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Fight Announcements

Stipe Miocic vs. Francis Ngannou Official for UFC 220

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UFC 220 in Boston, Massachusetts has its main event. Stipe Miocic (17-2) will put his belt on the line for the third time against rising heavyweight star, Francis Ngannou (11-1)

Rumors surrounded the match-up for UFC 220 after Ngannou’s first round knockout over Alistair Overeem, at UFC 218. The Cameroonian heavyweight called for the fight himself. In his octagon interview proceeding his most recent victory, Ngannou stated:

“I’m feeling good… I’m on my way to a title shot”.

The heavy handed Ngannou has finished all of his opponents in all of his six UFC bouts. A streak which includes a kimura submission over Anthony Hamilton and a TKO victory against former UFC heavyweight champion, Andrei Arlovski. Overall, he holds a ten fight win streak. His only defeat came by way of unanimous decision to Zoumana Cisse, in his second professional MMA fight.

If victorious, Ngannou would become the first African-born champion in UFC history.

Not to be diminished, Stipe Miocic rides his a streak of his own into the beantown match-up. Five consecutive wins, five knockouts and the past four of which, ended in the first round. A victory in Boston for the champ would make him the longest reigning heavyweight champion in UFC history. Currently, Miocic is one of three heavyweights, in the promotions entirety, whom has successfully defended the belt twice.

UFC 220 will be held at the TD Garden in Boston, Massachusetts on January 20th, 2018. The pay-per-view (PPV) card will also feature light heavyweight champion Daniel Cormier, as he faces challenger Volkan “No Time” Oezdemir.

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Events

Ladies Fight Night 7: “Double Trouble” Preview

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Polish women’s federation Ladies Fight Night is going to celebrate their second birthday this year on the 15th to 17th of December. Two days, two events with a lot of great bouts.

LFN in Poland is being titled the new Invicta FC. The Polish owners created this federation to give European women a chance to fight on a big platform.

Hosting their first ever event in December 2015, LFN will hold two great cards next week, that will feature women who have fought under many prestigious promotions, such as the UFC, Invicta, Bellator, Glory, and Kunlun.

Two days of fantastic fights, intensified by a double dose of sports impressions. The name is not accidental, LFN 7 / LFN 8 combines two events, during which the best Polish fighters will be shown, as well as the best fighters from Europe (including France, Sweden, Italy, the Czech Republic and Romania)

The stakes are high, and we are electrified by the clashes between warriors such as Żaneta Cieśla vs Silvia La Notte and Patricia Axling vs. Cindy Silvestri. Mainly due to their vastness of their experience in the cage.

In the fight of the evening, the talented Romanian Cristina Stanciu will face Magdaléna Šormovádo. Stanciu fought twice in the UFC, but she was unfortunately cut from the promotion after suffering consecutive losses to Cortney Casey and Maryna Moroz.

Judyta Rymarzak vs Marta Waliczek is an amazing fight between two experienced kickboxers. Both making their pro MMA debuts on the night, we will witness a one-of-a-kind duel between two kickboxing perfectionists, as they look to transcend their skills into the MMA world.

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